Concept · 4 steps · Postmodern frame

Appropriation

The full climb — from a cheeky moustache drawn on the Mona Lisa, all the way to borrowing a loaded image and aiming it at something you actually mean to say. Four short steps, each with its own toy to play with.

1 Where it comes fromBorrow a famous image, add one small touch, and watch its meaning flip. 2 How to do itRecontextualising — keep the picture, change the frame and caption around it. 3 Where it gets trickyThe line between borrowing and stealing — and the ethics that keep you on the right side. 4 Out in the wildLevine, Prince, Gordon Bennett and memes — then build one of your own.

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Pop Art
The Contemporary Self-portrait

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